The Dumbest Advertising Move Ever!

So while watching Larry the Cable Guy's recent stand-up routine, he starts comparing childbirth to his reaction to eating Hot Pockets. So, a few minutes after talking about being in pain after eating Hot Pockets, guess what ad was the first one played during the commercial break? I seriously could not lie about this. The first bloody commercial was for Hot Pockets. Who is the idiot there? Something would just tell me, if I was the ad wizard for Hot Pockets, don't advertise during a show where a guy says eating Hot Pockets makes you feel bad. Geez...